Tourism on the political agenda: strategies for Landsberg and all of Germany
Tourism on the political agenda: strategies for Landsberg and all of Germany
The latest closed conference of the Tourism Working Group of the CDU/CSU parliamentary group in Landsberg has brought a breath of fresh air to the discussion about German tourism. In the picturesque environment of the district, important topics were discussed on July 18, 2025, which affect future -oriented strategies for tourism in Germany. The focus was particularly on strengthening Germany, as the Augsburger Allgemeine
A central point of the conference was the support of the German application for the execution of the Olympic Games, with Michael Kießling (CSU) emphasizing the importance of this event for the positive image of Germany. Sepp Müller (CDU) also pointed out the enormous economic relevance of tourism and called for increased marketing of UNESCO World Heritage Sites. Both politicians recognized the gross value added of the tourism industry of over 105 billion euros and the promotion of three million employees as essential.
strategies on the future of tourism
The conference at that time is part of the new national tourism strategy "Destination Future-Tourism Tourism Together", which was presented in the Federal Ministry of Economics. This strategy combines strategic goals with practice -oriented solutions for the challenges of the industry and picks up relevant topics such as recruiting well -trained personnel and digitization.
An important goal of the strategy is to avoid overtourism and the creation of a welcome culture for international guests. Over 130 experts have participated in this strategy in the “National Platform Future of Tourism” and developed thematic initiatives to advance climate neutrality and securing workers.
innovations in tourism
An example of innovative approaches is the initiative for calculating greenhouse gas emissions to establish common standards in tourism. Other initiatives include the development of a practical check in the hospitality industry to reduce bureaucratic hurdles. Sören Hartmann, President of the BTW and member of the platform steering group, emphasized that the networking of various actors is of crucial importance in order to promote Germany's competitiveness in tourism.
The importance of tourism for rural development was also clearly emphasized during the closed conference. Measures such as the constantation of the reduced VAT rate in the catering and the expansion of the transport infrastructure are essential demands to promote Germany.
In the further course of the conference, the participants enjoyed a steamer trip on the Ammersee, which drew attention to the beautiful sides of tourism in Bavaria. With a strong focus on the future, the actors are willing to actively address the challenges in tourism and to take advantage of new opportunities that Germany could get on on the world market.
The discussions in Landsberg are only a small part of the comprehensive measures that are promoted by the initiative of the Federal Government and the participating experts in the platform in order to make German tourism sustainable and to develop, as can also be found on the website of DetailsOrt Landsberg, Deutschland Quellen